Brand Responsibility
Brands are responsible for creating, updating, and maintaining their master catalog on their listing with accurate product names, high-resolution photography, strain classifications, THC/CBD potency, and descriptive tags.
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Retailer Connection
Retailers map their Point of Sale (POS) inventory or uploaded menu items to the corresponding brand catalog entries.
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Automated Syncing
Once a link is established, all official brand imagery, descriptions, and tags automatically populate on the retailer's live menu, eliminating manual entry and keeping product data consistent.

Priority Menu Placement & Search Ranking
Brand-linked products are favored and prioritized near the top of retailer menus and search results. Products that are not linked do not receive priority ranking and are pushed lower on the retailer's menu.
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Brand Filtering & Organic Exposure
When consumers filter a retailer's menu by a specific brand, all linked products appear in the filtered view. Linked items also gain organic placement across Weedmaps brand profiles, product locators, and discovery hubs.
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Accurate Data & Sales Tracking
Establishing a direct link between retailer inventory and official brand catalogs enables cleaner data tracking, providing brands and retailers with precise performance metrics and sales reporting.
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Streamlined Menu Operations
Retailers save time on content management while brands maintain visual and messaging integrity across every licensed partner carrying their line.

Keep your product catalog up to date with new line releases, accurate dosage information, and standardized product names to facilitate automated matching by retailer POS systems.
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Audit your Weedmaps Admin menu regularly to ensure newly uploaded or synced inventory items are properly linked to their corresponding brand catalogs.