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How to connect WM Store with WM CRM
How to connect WM Store with WM CRM
Omeed Navabi avatar
Written by Omeed Navabi
Updated over a year ago

To allow customers to use loyalty points during checkout, WM Store directly integrates with WM CRM.


Connecting with WM CRM

Let's walk through the steps below:

  1. Using your Weedmaps admin account, Log in.

  2. From the left navigation menu, click WM Store.

WM Store Admin panel


3. Select a listing.

4. Click Edit Store for an existing WM Store:

5. Scroll to the Optimize section.

WM Store Optimize Tab



6. Click Enable under WM CRM.

Enable the Sprout integration from the Optimize tab



7. For WM CRM Company ID, Secret, and Keyword, enter the information provided by your WM CRM Account Representative.

Enter your Sprout account details


8. Click Save.


After setting up the integration, your WM Store changes to include a Loyalty Integration during the checkout process.


Customer experience

NOTE: Only available to customers who create User Accounts to verify their identity and SMS phone number(s).


  1. Customers can sign up directly at checkout.

2. Customers provide a digital signature by typing their name as it appears on their Weedmaps account.

NOTICE: Entering non-matching names results in an error.


3. WM Store sends the customers verified SMS phone number to WM CRM and opts the customer into SMS communication.

4. The customer is shown their points balance and any rewards available after completion.


Using Guest Checkout cannot redeem Loyalty Points or sign up for the Loyalty Program.

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