Overview
Weedmaps product lifecycle statuses allow brands to manage catalog items from development through retirement without losing platform visibility. Instead of unpublishing or removing items that are no longer in production, keeping products published under the Discontinued status preserves platform visibility, maintains brand product links across dispensary menus carrying remaining inventory, and delivers a seamless shopping experience for consumers.
Product Lifecycle Status Definitions
Draft: The product card is created but remains unpublished and hidden from consumers. Use this status to prepare images, descriptions, and cannabinoid details prior to an official product launch.
Active: The product is fully published, discoverable in search, visible on your public brand profile, and actively available for retailers to link to their menus.
Discontinued: The product is no longer actively manufactured, but remains published on Weedmaps. Marking a product as discontinued preserves catalog visibility and ensures dispensary partners carrying remaining stock can maintain active brand links without interrupting the consumer shopping experience.
Step-by-Step Instructions: Updating Product Statuses
Updating a Single Product Status
Log in to Weedmaps Admin.
Select Brands from the left navigation menu.
Locate your brand and click the brand name to open the backend of the listing.
Click the Product Management tab.
Select the product you wish to update.
In the Publishing Status dropdown, select the status you wish to apply.
Press Save.
Updating Product Statuses in Bulk
Click the Product Management tab.
Select the square in the upper left hand corner of each product you would like to update.
Once all products have been selected, select the Change Status dropdown and choose which status you would like to apply.
Select Apply.
Key Benefits of Keeping Retired Products Published
Maximized Search & Discovery
Published items remain indexed across Weedmaps search and brand profiles, preserving organic visibility and brand reach.
Continuous Retailer Menu Support
Retailers and delivery services selling remaining inventory can maintain brand-linked menu listings, accurate descriptions, and verified artwork.
Preserved Customer Data & Feedback
Retains customer review history, star ratings, and metadata associated with your master product catalog.
Best Practices for Product Lifecycle Management
Stage Launches in Draft Status
Prepare new product cards in Draft mode ahead of launch dates to finalize assets and potency specs before making them public.
Transition Out-of-Production Items to Discontinued
Switch retired SKUs to Discontinued as soon as production halts. This signals to retail partners that new supply is ending while keeping live dispensary menus enriched with brand data until inventory clears.
Need assistance?
If you need help updating product statuses or organizing your brand catalog, connect with our support team at [email protected] or your Weedmaps Representative.